TY - JOUR TI - Taller desarrollando el concepto y el modelo de empresa JO - XIX Congreso Latinoamericano y del Caribe Sobre Espiritu Empresarial, Brasil, 2008; PB - Universidad Icesi PY - 2009 AB - Within the development of the business process, one of the most important challenges faced a person whose life plan on becoming an entreprene ur, is in turn achieve a firm idea of a good business opportunity, remaining aligned with their goals corporate, personal and social objective. During this process of converti ng the ideas of business opportuni ties in business, you need to devote efforts to the developmen t of two elements: The "concept of business" and "business model", which are the guiding lines of the co mpany, and the competitive advantages of the innovation process. However, very often they ar e not given the required attention and it’s for this reason to increase the chances of failure. KW - Empresa KW - Modelos empresariales KW - Negocios y management KW - Business UR - http://hdl.handle.net/10906/1932 ER -