TY - THES TI - TRANS PASS Language Coaching: Consultoría en Comunicaciones y Bilingüismo Corporativo PB - Universidad Icesi PY - 2013 UR - http://hdl.handle.net/10906/76298 AB - The main objective of this paper is to analyze how viable the business TRANS PASS Language Coaching, a consultancy specialized in corporate bilingualism. The business requires an initial investment of $ 30 million COP by the partners and, based on the results of the financial analysis we can say that the project is viable, and that starts generating profits from the first year, with a net profit of $ 88,486,258.00 COP, thus recovering the investment in the first year of exercise. The analysis of the project for five years, reports a net present value of $ 335,733,334.00 COP, a positive value which allows us to ensure, based on this indicator, that the project is viable. In determining the internal rate of return, which is considered another indicator of feasibility, we find a value of 321.67%, a figure much higher than the minimum rate of return set by the partners (15%), which means that the project is feasible with high profit margins. Furthermore, by observing the indicator cost - benefit, which measures the relationship between income and expenses, you can say that revenues fully cover the project costs with a margin of 21.4% above therefore it could also be said that the project is viable with respect to this indicator. In short, the project is viable. KW - Facultad de Ciencias Administrativas y Económicas KW - Producción intelectual registrada - Universidad Icesi KW - Consultoría de empresas KW - Asesoría empresarial KW - Consultores de empresas KW - consultancy KW - bilingualism KW - corporate ER -