TY - JOUR TI - La innovación en entornos económicos poco favorables: el sector auto partes mexicano JO - ESTUDIOS GERENCIALES;Vol. 29 No. 127 Abril/Junio 2013 PB - Universidad Icesi PY - 2013 issn 01235923 AB - The aim of this article is to demonstrate that the slightly favorable economic environmet is, often, the incentive for major innovations. From the critical realism perspective, ind-depth interviews were carried on key informants, and questionnaires were applied to a random simple of businessmen. The a typical cases were also analyzed. Among the principal results, it was shown that the lack of investment for research+development+innovation (R+D+I) in Mexico has led to the auto parts industry of Mexico losing competitiveness. Some smaller companies that innovated increased their competitiveness at international level. The conclusión is that innovation in conducting a business is fundamental, in order for the Company that it is in an unfavorable economic environment to increase its international competitiveness KW - Facultad de Ciencias Administrativas y Económicas KW - Producción intelectual registrada - Universidad Icesi KW - Innovación KW - Internacionalización KW - Pymes KW - Investigación UR - http://www.icesi.edu.co/revistas/index.php/estudios_gerenciales/article/view/1639 ER -