TY  - JOUR 
TI  - Construyendo una cultura de innovación. Una propuesta de transformación cultural
PB  - Universidad Icesi
PY  - 2015
issn 01235923
AB  - This paper presents the cultural transformation model for innovation that has been implemented in the Sumicol Company, which is part of the Corona Organization. The model distinguishes three stages: current culture diagnosis, target culture definition, and identification of the gaps that must be filled in order to reach that culture. The research was carried out as a case study focusing on the qualitative perspective made from documentary analysis, in-depth interviews and focus groups, and supplemented with a quantitative description of culture. From the results a cultural transformation model, the identification of former culture, and the identification of cultural traits for business innovation, were obtained.

KW  - Cultura organizacional
KW  - Producción intelectual registrada - Universidad Icesi
KW  - Innovación
KW  - Cultura
UR  - http://www.icesi.edu.co/revistas/index.php/estudios_gerenciales/article/view/1998
ER  -