%0 Journal Article 
%T Construyendo una cultura de innovación. Una propuesta de transformación cultural
%D 2015
%@ 01235923
%U http://www.icesi.edu.co/revistas/index.php/estudios_gerenciales/article/view/1998
%X This paper presents the cultural transformation model for innovation that has been implemented in the Sumicol Company, which is part of the Corona Organization. The model distinguishes three stages: current culture diagnosis, target culture definition, and identification of the gaps that must be filled in order to reach that culture. The research was carried out as a case study focusing on the qualitative perspective made from documentary analysis, in-depth interviews and focus groups, and supplemented with a quantitative description of culture. From the results a cultural transformation model, the identification of former culture, and the identification of cultural traits for business innovation, were obtained.

%K Cultura organizacional
%K Producción intelectual registrada - Universidad Icesi
%K Innovación
%K Cultura
%~ GOEDOC, SUB GOETTINGEN