%0 Journal Article 
%T Gestión estratégica de tecnologías de información y comunicación y adopción del comercio electrónico en Mipymes de Córdoba, Argentina
%D 2016
%@ 01235923
%U http://www.icesi.edu.co/revistas/index.php/estudios_gerenciales/article/view/2187
%X This paper analyzes the causal factors of the level of electronic commerce adoption (ECA) among Micro,
Small and Medium Enterprises (MSMEs). Contingent Theory is used as the basis for building a structural
equation model. The model assigns a mediating role to the ‘ICT strategy and management control’
variable. The study is based on a survey of 139 MSMEs from Córdoba, Argentina. Results show that the
mediating variable positively affects ECA, and therefore, the organizational performance. Besides this,
the e-readiness of a firm directly and indirectly influences ECA.
%K Producción intelectual registrada - Universidad Icesi
%K Electronic commerce
%K Comercio electrónico
%K Tecnología de la información
%K Gestión estratégica
%K Tecnologías de información y comunicación
%K Mipymes
%K Argentina
%K Information and Communication
%~ GOEDOC, SUB GOETTINGEN