TY  - THES 
TI  - Plan de empresa PRESTARMAS S.A.S
PB  - Universidad Icesi
PY  - 2013
UR  - http://hdl.handle.net/10906/77596
AB  - PRESTARMAS is a business idea born in Santiago de Cali, its purpose is to
finance working capital for small convenient stores in the southwestern region of
Colombia (Departments: Cauca, Valle del Cauca, Nariño and Eje Cafetero). This
market segment has serious limitations regarding credit access, mainly due to the
informality of their activity. When they need to finance their businesses, they do it
through high interest and risk debts (Loan-sharks). The business idea is to
workwith their usual replenishment centers (RCs), offering a credit line only to be
used for buying merchandise to be sold in their stores. The client is then advised
and informed about all conditions (Term, rate and amount), when the term is due
the client pays through the strategic allies (RCs), generating a return on investment
of 53,61% for the stakeholders in a period of five years, providing enough cash
flow to keep the bussines running without external financial debt. As an aggregate
value, the business will offer workshops to train the clients in relevant subjects
such as market trends, management skills, tools and new technologies for the
application of all these to their businesses. This will be done to contribute to a
sustained growth of our clients. Finally, with the project is expected not only to
create a sustainable business but also to impulse the formalization and growth of
the convenient stores segment, providing easy access to work capital and training.
KW  - Tésis
KW  - Plan de empresa
KW  - Creatividad empresarial
KW  - Ideas de negocios
KW  - Préstamos
KW  - Tiendas
KW  - Financiación
KW  - Centros de proveeduría
KW  - Distribuidora
KW  - Cali (Valle del Cauca, Colombia)
KW  - Administración
KW  - Departamento de Gestión Organizacional
KW  - Financing
KW  - Entrepreneurial creativity
KW  - Interpretation center
KW  - Producción intelectual registrada - Universidad Icesi
ER  -