TY - JOUR TI - Factores de éxito de las alianzas estratégicas: el caso de las empresas integradoras mexicanas JO - ESTUDIOS GERENCIALES;Vol. 27 No. 120 - Julio/Septiembre 2011 PB - Universidad Icesi PY - 2011 issn 01235923 AB - The purpose of this work was to explore the performance factors at Mexican integrative companies (a form of strategic alliance), by applying a comprehensive theoretical model derived from a thorough review of literature published from 1985 to 2010. The results obtained show that the performance of alliances depends on two actors, namely, the partner and the alliance, each of which has its own determining factors. KW - ALIANZAS ESTRATÉGICAS KW - EMPRESA ASOCIADA KW - DESEMPEÑO POR COMPETENCIAS KW - ÉXITO EMPRESARIAL KW - STRATEGIC ALLIANCES KW - COOPERATION AGREEMENTS KW - SUCCESS KW - PERFORMANCE UR - http://www.icesi.edu.co/revistas/index.php/estudios_gerenciales/article/view/1109 ER -