TY  - THES 
TI  - Rolling juice to go
PB  - Universidad Icesi
PY  - 2014
UR  - http://hdl.handle.net/10906/77361
AB  - Rolling Juice To Go has as a subject the production and marketing of beverages of
functional fruits at based of exotic fruits with the plus of weathgrass. The idea is
originates of the current need of the Colombian people to consume foods that
complement the healthy life style. The products were designed to cover three
principal segments, for which has been designed a products line that will cover this
particular need.
KW  - Tésis
KW  - Plan de empresa
KW  - Plan de negocio
KW  - Ideas de negocios
KW  - Frutas tropicales
KW  - Extractos de plantas
KW  - Bebidas
KW  - Cali (Valle del Cauca, Colombia)
KW  - Administración
KW  - Departamento de Gestión Organizacional
KW  - Producción intelectual registrada - Universidad Icesi
ER  -