TY  - JOUR 
TI  - Propuesta de un modelo para medir activos intangibles en empresas de software a partir de una herramienta multicriterio
PB  - Universidad Icesi
PY  - 2015
issn 01235923
AB  - The aim of this paper is to present a proposal for a model to measure and categorize intangible assets in small software companies, from the theoretical foundations of a multi-criteria tool such as the Analytical Hierarchy Process. The methodology consisted of applying the model of measure of intangible assets in three small software companies located in the Technological Park in Cali (Colombia), where the Expert Choice program was used for calculation purposes. According to the results, it is concluded that managers could make decisions related to a continuous improvement process, benchmarking, and even those related to investment and management.

KW  - Análisis de procesos
KW  - Producción intelectual registrada - Universidad Icesi
KW  - Procesos
KW  - Software
KW  - Empresas
KW  - Activos intangibles
KW  - Empresas pequeñas de software
KW  - Analytical Hierarchy Process
KW  - Measurement,
KW  - Intangibles assets
KW  - Small software companies.
UR  - http://www.icesi.edu.co/revistas/index.php/estudios_gerenciales/article/view/1996
ER  -