Authors Title Year Link Abstract Keywords Publisher Pubplace Language Document Type "Plan de empresa para un restaurante de comida TEX-MEX" 2011 "http://hdl.handle.net/10906/67643" "In Colombia, over the past five years, the restaurant industry has grown 6,1%annually, according to the Colombian Association of Foodservice Industry(Acodres). In this way, the cuisine has attracted new business segment and hasgiven life to a market of consumers demanding and selective. The trend of healthyfood, cooking as social space and originality, will continue to be major players forthis sector.This business plan aims to demonstrate the feasibility and the great opportunitythat is being present today in the city of Santiago de Cali, for establishment of a gourmet restaurant in Granada, because Cali has been specialized this area to thepoint that has becomes a focus to encouragement the restaurant industry tonational wide.The proposal will be presented below in the document, it´s about the creating aTEX-MEX restaurant in Granada, whose target is young people between 24 and 50years with a high socioeconomic level from the city of Cali and surroundingThe project requires an initial investment of sixty one million five hundredthousand Colombian pesos (COP$61.500.000), which generated in the first year ofsales (2012) earnings for COL$22,334,811, recovering in the second year theinvestment.For the success of this business will be implemented teamwork policies,empowerment end quality control of inputs and finished products. However, themain risk involve are roads currently closed for the megaobras, that cause adecrease in customers, other risk it´s the penetration if renowned internationalrestaurants to this area." "FACULTAD DE CIENCIAS ADMINISTRATIVAS Y ECONÓMICAS ,PRODUCCIÓN INTELECTUAL REGISTRADA - UNIVERSIDAD ICESI ,MAESTRÍA EN ADMINISTRACIÓN-TESIS ,PLAN DE EMPRESA ,ESPÍRITU EMPRESARIAL ,ANÁLISIS DE MERCADO ,ANÁLISIS FINANCIERO ,RESTAURANTES ,PREFERENCIAS DE LOS CONSUMIDORES ,RESTAURANT INDUSTRY ,Business ,EMPOWERMENT" "Universidad IcesI" "spa" "info:eu-repo/semantics/masterThesis"