This paper applies the concept of social capital in organizations. A tool for measuring the cultural aspects of
this intangible capital is proposed using a Likert-type scale. A questionnaire was applied to a sample of
small enterprises with an innovator profile in Cali and Medellin (Colombia). The average measurements
obtained and the analysis of correlations between the different variables in this study led us to conclude
that these enterprises have a positive perception of the quality of their internal social relationships, as well
as those maintained with their stakeholders. However, we identified certain weaknesses which could be
modified in order to improve the collective competences of these firms so that they may become an
effective vehicle for innovating and creating sustained competitive bases.
