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Ítem Caso de aplicación Supermercados FrescoVida(Universidad Icesi, 2024-12-19) Caicedo Camacho, Victoria Eugenia; Fajardo Bermúdez, Marcela; Moreno Mosquera, Juan Camilo; Muñoz López, Juan Felipe; Guevara Arce, Nicolas; Sánchez Osorio, NataliaEste trabajo de grado aplica técnicas de Business Analytics para el desarrollo de un producto mínimo viable (MVP) que proporcione una visión global de la situación financiera de FrescoVida, una empresa dedicada a la comercialización y venta de productos frescos, accesibles y de calidad en Colombia.
Ítem Corporate, operational, and information systems strategies: Alignment and firm performance(Universidad Icesi, 2020-10-01) Santa Florez, Ricardo Alberto; Acosta, Alejandro; Borrero Caldas, Silvio; Scavarda, AnnibalThis study investigates the effect of the alignment between corporate, operational, and information systems strategies and firm performance. Data were collected from the application of 138 questionnaires to large utility companies in the Australian electricity sector. In the analysis, modeling using structural equations was used to establish the dependency relationship between the variables. The results suggest that aligning operational and information systems strategies can improve firm performance. Likewise, no direct effect of corporate strategy on the firm performance was found.